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PRODUCT BUILDER · ANALYTICS & AI

Building useful
products & systems.

I turn human and business problems into useful products and systems using data and AI.

Saheed Badru wearing glasses and a white T-shirt
PRODUCT THINKING.
HANDS-ON BUILDING.

15+ years of tech experience working across digital products, projects, and systems.

DiscoveryDeliveryGrowth

01 / SELECTED WORK

Products I’ve worked on.

Current work and selected projects
across product, analytics, and AI.

CodewarsAchieve mastery through challenge.
PRODUCT & COMMUNITYLive product

Codewars

I manage Codewars, Andela’s coding practice platform, with a focus on product improvements, user experience, and community engagement.

Codewars is a brand of Andela Inc. I feature it here as part of my product management work.

Explore Codewars
Data Analytics CapstoneEarly Learner Withdrawal Risk AnalyticsValidated research prototype
ANALYTICS & DECISION SUPPORTBuilt · 2026

Learner Churn Prediction System

A predictive analytics product comprising a machine learning model, stakeholder dashboard, and prediction API to flag learners at risk of early withdrawal and support timely intervention. Built for my master’s degree capstone.

Explore the repository
ProductivOps
AI-Assisted Workflow Solutions
AI-NATIVE WORKFLOW SYSTEMSLive Product

ProductivOps

Through Druflow, I run ProductivOps, which helps home service businesses recover jobs lost to missed calls, slow lead response, and inconsistent estimate follow-up.

Visit ProductivOps

02 / WHAT I DO

Product, analytics,
and applied AI.

Better experiences. Clearer decisions.
Useful outcomes.

01

Product management

Understand the problem, set direction, and work with teams to move from discovery to delivery and growth.

DISCOVERY · STRATEGY · DELIVERY
02

Analytics & growth

Turn user behaviour and business data into clearer decisions, reporting tools, and growth experiments.

BI · EXPERIMENTATION
03

Applied AI

Build AI-enabled products and workflows, from predictive models to generative AI features and agentic systems, where they solve a real problem.

MACHINE LEARNING · GENERATIVE AI · AGENTIC SYSTEMS

03 / THE PERSON BEHIND THE WORK

I build around
real problems.

I’ve worked across education, media, and services sectors.

View my experience on LinkedIn

Education & continued learning

IN VIEW · 2026–2029

Doctor of Technology, Artificial Intelligence

Woolf University
COMPLETED · 2026

Master of Science, Data Analytics

Nexford University
COMPLETED · 2011

Bachelor of Technology, Applied Geophysics

Ladoke Akintola University of Technology

Professional credentials

Claude Certified Associate · Certified Scrum Product Owner (CSPO) · Scrum Master Certified (SMC) · AWS Certified Cloud Practitioner, and more.

MORE OF THE JOURNEY

Experience that
shapes my work.

From digital consulting to product.
Open a row for the context.

ALX AfricaAnalytics Product Manager · 2024–2025

I led analytics product work and insight development to support program reporting, impact measurement, and data-informed decisions. This included reporting on learner progress, program outcomes, and business performance.

HomeCookProduct Lead, Analytics and Growth · 2023–2024

I led product, analytics, and growth work for an AI-powered SaaS platform helping commercial kitchens rent unused capacity to local food businesses. My work covered onboarding, marketplace workflows, reporting, and customer insights.

HandworkaCo-founder & Growth Product Lead · 2022–2023

I co-founded a community-led edtech marketplace focused on expanding access to vocational and technical education, working on product strategy, discovery, user flows, marketplace positioning, and early growth.

Health UnionData Product Manager · 2022

I coordinated discovery and agile delivery across Applied Analytics, Data Architecture, and Operational Analytics teams. The work included an ML-powered content recommendation engine across 40+ health community platforms and ad-click prediction models.

Earlier careerWeb & Digital Consulting · Business Analysis · Project and Product Management · 2006–2022

I started in web and digital consulting, moved into business analysis, and then took on project and product management. Along the way, I went from building websites to defining requirements and leading the delivery of digital products.

04 / NOTES & IDEAS

What I’m learning and sharing.

All writing

STAY IN THE LOOP

Notes, resources,
and course updates.

Occasional notes on product, analytics, and AI, plus resources and course updates.

05 / TEACHING & MENTORSHIP

Let’s work through
your next step.

My ADPList profile

Working through a product challenge or career move? Bring your questions on discovery, prioritisation, portfolios, or getting started in product.

120+ learners taught & coached400+ professionals in an AI masterclass I facilitated

Book a free mentorship session

Book on ADPList

What mentees say

Read reviews on ADPList

GET IN TOUCH

Let’s talk about
what you’re building.

Have a product challenge, a collaboration in mind,
or an opportunity you’d like to discuss? Get in touch.